Your benefits are worth more with us!

Shop with SNAP, WIC, or Senior Vouchers at New Roots Farm Market and save INSTANTLY on produce.

New Roots Community Farm is proud to make fresh, healthy food accessible to everyone by accepting a variety of food assistance programs at our Farm Market. Shoppers can use SNAP/EBT, WIC, Senior Farmers Market Nutrition Program vouchers, and other benefits to purchase a wide range of locally grown fruits, vegetables, and farm products.

By participating in these programs, we ensure that all members of our community—regardless of income—can enjoy nourishing, high-quality food while supporting local farmers. Our goal is to create an inclusive market where good food is available to all and every dollar spent helps strengthen the local food system.

Just shop, pay with your benefits, and we’ll match your dollars on produce— no extra steps!

Shop with your benefits and receive 50-75% off on produce.

At New Roots, Your dollars stretch!

Shop with SNAP, WIC, or Senior Vouchers at New Roots Farm Market and save instantly on produce!

Adults shopping solo:

50% OFF

Seniors shopping solo:

67% OFF

Adults shopping with children:

67% OFF

Seniors shopping with children:

75% OFF





*Senior Voucher shoppers can double their dollars towards honey with Market Match, too!

Just shop, pay with your benefits, and we’ll match your dollars on produce— no extra steps!

SNAP / EBT


SUPPLEMENTAL NUTRITION ASSISTANCE PROGRAM / Electronic Benefit Transfer

The Supplemental Nutrition Assistance Program (SNAP) provides monthly benefits to help individuals and families with low income buy healthy food. SNAP benefits are loaded onto an EBT card, which works like a debit card at participating stores and markets.

  • To view eligibility requirements and sign up, visit the USDA Food & Nutrition Service Website.

    • Access Fresh, Local Food: Bring home high-quality, nutritious produce.

    • Support Local Farmers: Every dollar spent helps sustain small, local farms.

    • Stretch Your Food Budget: SNAP benefits make fresh food more affordable.

  • At our market, your snap dollars stretch further! Let us know you’re paying with your EBT card at the register, and you’ll save on produce:

    • Adults shopping solo: 50% OFF

    • Seniors shopping solo: 67% OFF

    • Adults shopping with children: 67% OFF

    • Seniors shopping with children: 75% OFF

WIC


Women Infants Children Cash Value Benefit (CVB) + WIC Farmers Market Nutrition Program (FMNP)

The Women, Infants, and Children (WIC) Farmers Market Nutrition Program (FMNP) provides monthly benefits to support pregnant and postpartum women, infants, and children up to age five who qualify for the WIC program. These benefits can be used to buy fresh, locally grown fruits and vegetables at participating farmers markets and farm stands. WIC FMNP helps families access healthy, nutritious food during critical growth years.

  • To view eligibility requirements and sign up, visit the USDA Food & Nutrition Service Website.

    • Access Fresh, Local Food: Bring home high-quality, nutritious produce.

    • Support Local Farmers: Every dollar spent helps sustain small, local farms.

    • Stretch Your Food Budget: SNAP benefits make fresh food more affordable.

  • At our market, your WIC dollars stretch further! Let us know you’re paying with benefits at the register, and you’ll save on produce:

    • Adults shopping solo: 50% OFF

    • Seniors shopping solo: 67% OFF

    • Adults shopping with children: 67% OFF

    • Seniors shopping with children: 75% OFF

SENIOR VouchErS


Senior Farmers Market Nutrition Program (SFMNP)

The Senior Farmers Market Nutrition Program (SFMNP) provides seasonal vouchers to eligible seniors, helping them purchase fresh, locally grown fruits, vegetables, and herbs at participating farmers markets. Seniors who meet the program’s income and age requirements can use these vouchers to access healthy, nutritious food from local farmers.

  • To view eligibility requirements and sign up, visit the WV Department of Agriculture Website.

  • At New Roots Community Farm Market, your $10 Senior Farmers Market Nutrition Program voucher goes further thanks to our market match program — giving you $30 worth of fresh, locally grown fruits and vegetables, and honey.

*Senior Voucher shoppers can double their dollars towards honey with Market Match, too!